PROGRESSIVE & FLO
Love her or hate her, you can’t escape her.
DRESS LIKE FLO
This month-long social media campaign started with a YouTube star and a Flo costume, and ended with thousands of photos from people (and their pets) in those familiar white aprons. From the days when you could still customize your Facebook (!!!)
FIND FLO PRINT & MOBILE GAME
Go from searching the print ad to an interactive mobile game in one snap of a (ugh, sorry this is embarrassing but I have to say it) QR code.